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Total 44 articles in this section.
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Parents duped by sports star endorsement of junk food [ 100% ]

15 February 2011

Endorsements by well-known sports personalities and selective nutrition claims on food packaging influence parents to buy unhealthy food for their children, according to Cancer Council Victoria’s new study.

Letter to The Australian: Parents need support [ 87% ]

19 May 2008

Letter to The Australian

Health groups say parents & kids will benefit from ACT Greens' junk food ad commitment [ 44% ]

12 September 2012

The OPC has backed an election commitment announced today by the ACT Greens to restrict junk food advertising directed at children. The proposed plan would mean junk food advertising was no longer able to be shown on TV when large numbers of children are watching.

Mainland Munchables TV advertisement [ 37% ]

4 July 2007

The TV ad for Mainland ‘Munchables' featured a mother nagging her son about the contents of his lunchbox and telling him not to eat any junk. The OPC and Young Media Australia made a joint complaint to the ASB about the ad on the grounds that it breached AANA Food Code because it negatively portrayed mothers' attempts to encourage their sons to eat healthily, in a way that aimed to undermine parents in their role of guiding diet and lifestyle choices.

Letter to The Australian [ 30% ]

13 August 2009

Letter to The Australian

Donut King Ice Age 3 TV ad and website [ 19% ]

24 December 2009

The OPC complained that a TV ad and website promoting Donut King’s ‘Ice Age 3 combo’ (iced donut and fruit freeze drink) with a free Ice Age 3 wind-up toy breached the premium and pester power clauses of the AANA Food Code because the ad and website were dominated by promotion of the toy, and encouraged children to pester parents for the toy. The complaint also argued that the ad and website were contrary to prevailing community standards.

Coca-Cola myth busting campaign [ 17% ]

4 December 2008

The OPC, the Parents Jury and the Australian Dental Association complained to the Australian Competition and Consumer Commission (ACCC) that claims in Coca-Cola's 'myth busting' campaign - that it is a myth that Coca-Cola 'makes you fat', 'rots your teeth' and is 'packed with caffeine' – were false and misleading, and breached the Trade Practices Act. The complaint presented evidence that sugary soft drinks, including Coke, are associated with increased energy intake, weight gain, and risk of medical problems, and that black cola drinks, such as Coke, contribute to tooth decay.

A paper on the effects of black cola drinks on dental health was submitted with the complaint. See paper here

Policy brief: Food advertising to children [ 16% ]

There is substantial evidence that food and beverage advertising influences the types of foods children desire, demand and consume. Advertising of unhealthy food to children also undermines healthy eating messages from parents, schools and government, affects children’s ability to establish healthy eating patterns, and is likely to contribute to overweight and obesity in children.

The Obesity Policy Coalition recommends that legislation should be introduced (by federal and/or state governments) to prohibit television advertising of unhealthy food on television at times when a significant number of children are likely to be watching - on weekdays from 6–9am and 4–9 pm, and on weekends and school holidays from 6am–12pm and 4–9pm.

Legislation should also prohibit all other forms of promotion of unhealthy food to children, including via print, radio, internet, cinema, outdoor media, direct marketing (email, SMS or direct mail), product packaging, or point of sale promotions.

Coco Beats website [ 16% ]

11 April 2014

The Coco Pops "Coco Beats" website invites children, with their parents, to engage in musical activities with Coco the Monkey, requiring the use of specially marked packs of Coco Pops. The OPC complained the ad promoted a product to children that did not represent a healthier dietary choice.

Hungry Jack’s Kids Club Meals - Golden Compass TV ad [ 13% ]

14 February 2008

The OPC complained that the ad breached the premium provision of the AANA Food Code because it was directed to children and promoted free Golden Compass animal character toys with Kids Club Meals, and that it breached the pester power provision of the Code because it encouraged children to pester parents to take them to Hungry Jack's in order to buy the meal with the toys.

Total 44 articles in this section.
Pages: [1] . 2 . 3 . 4 . 5 Next >>