All children deserve the best start in life, ensuring they can grow and develop in the healthiest way possible.

For many children, ready-made baby and toddler foods make up a significant portion of what they eat every day. These foods should support good health and wellbeing, but the processed food industry uses sugars, including highly processed fruit sugars, in these ready-made foods and promotes them with claims and product names to make them appear healthy.

The Australian Government must set higher standards for the ingredients, labelling and promotion of baby and toddler foods. The first step is mandatory added sugar labelling to ensure sugars can be easily identified.

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